GCC Bancassurance Market

GCC Bancassurance Market Overview:

The GCC bancassurance market was worth US$ XX Billion in 2022, expanding at a CAGR of X% during 2017-2022. Looking forward, the market is projected to grow at a CAGR of around X% during 2023-2028, reaching a value of US$ XX Billion by 2028. Bancassurance refers to a partnership between a bank and an insurance company that allows the former to sell insurance products to its customers. Some standard bancassurance services include unit-linked insurance plans (ULIPs), endowment plans, and marine, health, and property insurance. It is a mutually beneficial partnership that allows the insurance company to sell its product to a broader client base while the bank earns additional revenue apart from the interest. Bancassurance is a cost-effective alternative for consumers that aids in sales generation, retention of existing and new customers, profit maximization, and customization of products and services.

The market in the GCC region is primarily driven by the significant growth in the banking, financial services, and insurance (BFSI) industry. In line with this, several banks and insurance companies are entering into strategic partnerships to strengthen their market presence and provide bancassurance services as they help diversify customer portfolios, raise profitability and non-interest fee income, increase market penetration, reduce costs, and improve operational efficiency. Furthermore, increasing consumer awareness regarding various benefits of bancassurance, including a one-stop solution for numerous financial requirements, improved convenience, cost-effectiveness, ease of renewal, faster processing time, and better access to claims, is providing a considerable boost to the market growth. Apart from this, the integration of big data analytics and artificial intelligence (AI) to offer enhanced data-driven decision-making and real-time assistance throughout the customer’s journey across channels like email, chat, and voice is providing an impetus to the market growth. In addition, the rising adoption of blockchain technology to improve the processing time in bancassurance by facilitating a seamless exchange of information between banks and insurance companies is favoring the market growth. Other factors, including increasing internet penetration in the region, the rising geriatric population in need of health and life insurance, and the rapid proliferation of smartphones, are anticipated to drive the market growth.

Beginning with a regional overview, the report explores the dynamics that have a strong influence on the GCC bancassurance market and can also impact its future growth. Taking 2022 as the base year, the report covers historical market scenario from 2017-2022 and provides forecasts till 2028. This includes the study of value and volume trends and pricing history. Growth inducing factors, market restraints and recent developments have also been analysed in the report in order to provide a deeper knowledge about the industry. On a regional basis, the report examines the GCC bancassurance market in Saudi Arabia, United Arab Emirates, Qatar, Kuwait, Oman and Bahrain. For each of these regions, the report studies the GCC bancassurance market in detail for latest trends, outlook and opportunities.

The report analyses the competitive structure of the GCC bancassurance market industry and provides the profiles of major players operating in the market. The price margins for the products along with the various success and risk factors for manufacturers have also been covered in the report. Moreover, in order to determine market attractiveness, the report analyses the GCC bancassurance market industry along the parameters of the Porter’s Five Forces model. This model examines the degree of competition in the GCC bancassurance market industry by analysing the threat posed by new entrants and substitutes, and the bargaining power of suppliers and buyers. SWOT analysis of the market has also been presented in the report which highlights the strengths, weaknesses, opportunities and threats pertaining to the GCC bancassurance market industry. Furthermore, the value chain analysis of the GCC bancassurance market industry has also been covered in the report. This comprises of all the activities in the value chain, such as the procurement of various raw materials, manufacturing, sales and distribution. 

GCC Bancassurance Market Segment Insights:

The GCC bancassurance market has been analysed as followed:

By Product Type:

• Life Bancassurance
• Non-Life Bancassurance

By Model Type:

• Pure Distributor
• Exclusive Partnership
• Financial Holding
• Joint Venture

By Country:

• Saudi Arabia
• United Arab Emirates
• Qatar
• Kuwait
• Oman
• Bahrain

Country-wise, the market has been segmented into Saudi Arabia, United Arab Emirates, Qatar, Kuwait, Oman and Bahrain. Amongst these, Saudi Arabia represents the largest market, accounting for majority of the GCC region.

Competative Landscape: 

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Highlights of the GCC Bancassurance Market Report:

• Historical and current scenario
• Trends and developments
• Impact of COVID-19
• Market forecast
• Price analysis and forecast
• Porter’s five forces analysis
• SWOT analysis
• Value chain analysis

Report Customisation:

The GCC bancassurance market report can be customised as per your requirements. You can get in touch with our analyst, who will make sure that the report suits your research needs