GCC Mayonnaise Market by Type (Unflavoured Mayonnaise and Flavoured Mayonnaise), by End-Use (Institutional and Retail), by Distribution channel (Supermarkets & Hypermarkets, Convenience Stores, Online Stores, Speciality Stores and Others): Industry Analysis, Trends, Growth and Forecast 2023-2028

GCC Mayonnaise Market Overview:

The GCC Mayonnaise market was worth US$ XX Billion in 2022, expanding at a CAGR of X% during 2017-2022. The market is projected to register a CAGR of X% during 2023-2028, reaching US$ XX Billion by 2028. Mayonnaise is a cold, thick, and creamy dressing primarily used on composed salads, sandwiches, hamburgers, and French fries. It is made by emulsifying oil, egg yolks, additional seasoning, and acids, such as vinegar or lemon juice. Moderate consumption of mayonnaise helps stabilize cholesterol levels, improves cardiovascular health, promotes hair, nail, and skin growth, moisturizes rough and chapped skin, maintains heart health, improves blood sugar levels, and reduces inflammation. It is a rich source of vitamins, sodium, fats, carbohydrates, minerals, potassium, and omega 3 and omega 6 fatty acids. Additionally, it aids with nutrient absorption, boosts immunity by minimizing free radical damage, improves blood circulation, and treats symptoms of colon inflammation, arthritis, and depression. The commonly available product variants include spicy, lime, smoked, barbecued, tandoori, and chimichurri mayonnaise, among others.  Currently, mayonnaise is marketed in pouch packaging and flexible bag-in-box and is largely used in various food preparations across the globe.

The increasing working populace and hectic work schedules have surged the consumption of quick and easy meals, such as wraps, salads, and sandwiches, which represents one of the primary factors bolstering the market growth in the GCC. The rising popularity of international cuisines and inflating consumer per capita income are further accelerating the market growth. In line with this, the surging health consciousness among consumers has compelled key market players to introduce healthier product variants, such as eggless, low-fat, gluten-free, vegan, and organic mayonnaise. They are also heavily investing in aggressive marketing strategies to increase their consumer base and expand their product reach, which, in turn, is creating a positive outlook for the market. Additionally, the rising product application across the food and beverage (F&B) industry and the changing consumer lifestyles are driving the market growth in the region. Other factors, such as the easy product availability in supermarkets, grocery stores, online retail stores, and hypermarkets and the escalating consumer awareness regarding the benefits of mayonnaise, are providing a significant thrust to the market growth.

Beginning with a regional overview, the report explores the dynamics that have a strong influence on the GCC mayonnaise market and can also impact its future growth. Taking 2022 as the base year, the report covers historical market scenario from 2017-2022 and provides forecasts till 2028. This includes the study of value and volume trends and pricing history. Growth inducing factors, market restraints and recent developments have also been analysed in the report in order to provide a deeper knowledge about the industry. On a regional basis, the report examines the GCC mayonnaise market in Saudi Arabia, United Arab Emirates, Qatar, Kuwait, Oman and Bahrain. For each of these regions, the report studies the GCC mayonnaise market in detail for latest trends, outlook and opportunities.

The report analyses the competitive structure of the GCC mayonnaise market industry and provides the profiles of major players operating in the market. The price margins for the products along with the various success and risk factors for manufacturers have also been covered in the report. Moreover, in order to determine market attractiveness, the report analyses the GCC mayonnaise market industry along the parameters of the Porter’s Five Forces model. This model examines the degree of competition in the GCC mayonnaise market industry by analysing the threat posed by new entrants and substitutes, and the bargaining power of suppliers and buyers. SWOT analysis of the market has also been presented in the report which highlights the strengths, weaknesses, opportunities and threats pertaining to the GCC mayonnaise market industry. Furthermore, the value chain analysis of the GCC mayonnaise market industry has also been covered in the report. This comprises of all the activities in the value chain, such as the procurement of various raw materials, manufacturing, sales and distribution. 

GCC Mayonnaise Market Segment Insights:

The GCC mayonnaise market has been analysed as followed:

By Type:

  • Unflavoured Mayonnaise
  • Flavoured Mayonnaise

By End Use:

  • Institutional
  • Retail

By Distribution Channel:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online Stores 
  • Speciality Stores 
  • Others

By Country:

  • Saudi Arabia
  • United Arab Emirates
  • Qatar
  • Kuwait
  • Oman
  • Bahrain

Country-wise, the market has been segmented into Saudi Arabia, United Arab Emirates, Qatar, Kuwait, Oman and Bahrain. Amongst these, Saudi Arabia represents the largest market, accounting for majority of the GCC region.

Competative Landscape: 

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Highlights of the GCC Mayonnaise Market Report:

  • Historical and current scenario
  • Trends and developments
  • Impact of COVID-19
  • Market forecast
  • Price analysis and forecast
  • Porter’s five forces analysis
  • SWOT analysis
  • Value chain analysis

Report Customisation:

The GCC mayonnaise market report can be customised as per your requirements. You can get in touch with our analyst, who will make sure that the report suits your research needs.

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