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Quick Service Restaurants Market: Global Industry Analysis, Market Size, Share, Trends, Application Analysis, Growth and Forecast, 2023-2028

“Global Quick Service Restaurants Market: Industry Analysis, Market Size, Share, Trends, Application Analysis, Growth and Forecast, 2023-2028” provides a deep and thorough evaluation of the global Quick Service Restaurants market. Quick service restaurants (QSRs), also known as fast-food restaurants, refer to the casual dining setup wherein fast-food is served to customers, which requires minimal preparation time. They generally offer a limited menu and the food is prepared in advance in bulk quantities that undergoes heating and packing for takeaway and dine-in. Apart from this, QSRs are usually a part of an existing restaurant chain that provides standardized ingredients or partially prepared foods to the restaurant through controlled supply channels.

The growing working population and improving lifestyles of consumers are increasing the consumption of fast-food products globally. This, along with significant growth in the food and beverage (F&B) industry and the increasing adoption of franchise business models by popular restaurant chains, represents one of the key factors positively influencing the market. In line with this, the widespread adoption of on-the-go food products that are readily consumed while traveling is offering lucrative growth opportunities to leading market players. Besides this, the quick-service restaurants are introducing new food concepts, which include vegan fast foods and fusion cuisines, to expand their customer base and market reach and, in turn, increase profitability. Additionally, the emerging café culture, coupled with the easy availability of healthier fast-food alternatives, is acting as another growth-inducing factor. Apart from this, rising health awareness among individuals is propelling QSRs to introduce innovative and unique recipes using natural, organic, and plant-based ingredients. They are also focusing on including fruits and vegetables over processed meat, which is contributing to the market growth. Furthermore, the rising trend of online food ordering and the emerging trend of third-party delivery services is offering a favorable market outlook. Moreover, the modernization and digitization of restaurants, coupled with the utilization of touchscreen kiosks, kitchen-display screens, and digital sales terminals, are anticipated to drive the market.

Beginning with a global overview, the report explores the dynamics that have a strong influence on the Quick Service Restaurants market and can also impact its future growth. Taking 2022 as the base year, the report covers historical market scenario from 2017-2022 and provides forecasts till 2028. This includes the study of value and volume trends and pricing history. Growth inducing factors, market restraints and recent developments have also been analysed in the report in order to provide a deeper knowledge about the industry. On a regional basis, the report examines the Quick Service Restaurants market in North America, Europe, Asia-Pacific, Latin America and Middle East & Africa. For each of these regions, the report studies the Quick Service Restaurants market in detail for latest trends, outlook and opportunities.

The report analyses the competitive structure of the Quick Service Restaurants industry and provides the profiles of major players operating in the market. The price margins for the products along with the various success and risk factors for manufacturers have also been covered in the report. Moreover, in order to determine market attractiveness, the report analyses the Quick Service Restaurants industry along the parameters of the Porter’s Five Forces model. This model examines the degree of competition in the Quick Service Restaurants industry by analysing the threat posed by new entrants and substitutes, and the bargaining power of suppliers and buyers. SWOT analysis of the market has also been presented in the report which highlights the strengths, weaknesses, opportunities and threats pertaining to the Quick Service Restaurants industry. Furthermore, the value chain analysis of the Quick Service Restaurants industry has also been covered in the report. This comprises of all the activities in the value chain, such as the procurement of various raw materials, manufacturing, sales and distribution. 

Key Segments and Highlights of the Global Quick Service Restaurants Market

  • Historical and current scenario
  • Trends and developments
  • Market forecast
  • Impact of COVID-19
  • Price analysis and forecast
  • Porter’s five forces analysis
  • SWOT analysis
  • Value chain analysis
  • Market Breakup by Type
  • Market Breakup by End-Use
  • Market Breakup by Region
    • North America
    • Europe
    • Asia-Pacific
    • Latin America
    • Middle East & Africa
  • Key players         


The report is a result of exhaustive primary and secondary research undertaken by analysts having years of experience in the Quick Service Restaurants industry. All the qualitative and quantitative aspects of the industry have been covered and the collected data has been analysed and presented in the form of easily comprehensible charts, graphs and tables.

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