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US Smoothies Market Research Report and Forecast 2023-2028

''US Smoothies Market Research Report and Forecast 2023-2028” provides a deep and thorough evaluation of the smoothies market in the United States on the basis of product (Fruit-based smoothie, Dairy-based smoothie and Others), consumption (Out of home and at home) and distribution channel (Restaurants, Smoothie Bars, Supermarkets and Convenience Stores). The report also analyses the competitive structure of the us smoothies industry and provides the profiles of major players operating in the market. Smoothies are non-alcoholic beverages that are prepared using raw vegetables and fruits, combined with additional ingredients, such as water, milk, yogurt, ice, sweeteners, and nuts. As smoothies consist of high dietary fibers and carbohydrate content, they are gaining widespread prominence among health-conscious consumers.

The us smoothies market is primarily driven by the shifting consumer focus towards adopting health-conscious diets and lifestyles. This is supported by the easy availability of fresh ingredients across the online and offline organized retail channels. Furthermore, the growing popularity of meal replacement food and beverages, the rapid expansion of smoothie outlets and the increasing demand for convenience foods are also expected to propel the market growth.

Beginning with a regional overview, the report explores the dynamics that have a strong influence on the us smoothies market and can also impact its future growth. Taking 2022 as the base year, the report covers the historical market scenario from 2017-2022 and provides forecasts till 2028. This includes the study of value and volume trends and pricing history. Growth-inducing factors, market restraints and recent developments have also been analysed in the report in order to provide deeper knowledge about the industry. On a regional basis, the report examines the US smoothies market in North America, Europe, Asia-Pacific, Latin America and Middle East & Africa. For each of these regions, the report studies the us smoothies market in detail for the latest trends, outlook and opportunities.

The report analyses the competitive structure of the us smoothies industry and provides the profiles of major players operating in the market. The price margins for the products, along with the various success and risk factors for manufacturers, have also been covered in the report. Moreover, in order to determine market attractiveness, the report analyses the us smoothies industry along the parameters of Porter’s Five Forces model. This model examines the degree of competition in the us smoothies industry by analysing the threat posed by new entrants and substitutes and the bargaining power of suppliers and buyers. SWOT analysis of the market has also been presented in the report, which highlights the strengths, weaknesses, opportunities and threats pertaining to the US smoothies industry. Furthermore, the value chain analysis of the us smoothies industry has also been covered in the report. This comprises all the activities in the value chain, such as the procurement of various raw materials, manufacturing, sales and distribution. 

US Smoothies Market Key Segments

Segmentation by Product

  • Fruit-based smoothie
  • Dairy-based smoothie
  • Others

Segmentation by Consumption

  • Out-of-home
  • At-home

Segmentation by Distribution Channel

  • Restaurants
  • Smoothie Bars
  • Supermarkets and Convenience Stores

The price margins for the products along with various success and risk factors for manufacturers have also been covered in the report. Moreover, in order to determine market attractiveness, the report analyses the us smoothies industry along the parameters of the Porter’s Five Forces model. This model examines the degree of competition in the us smoothies market by analyzing the threats posed by new entrants and substitutes, and the bargaining power of suppliers and buyers. SWOT analysis of the market has also been presented in the report which highlights the strengths, weaknesses, opportunities and threats pertaining to the smoothies industry. Furthermore, the value chain analysis of the smoothies industry has also been covered in the report. This comprises of all the activities in the value chain, such as the procurement of various raw materials, manufacturing and sales of the products, and their distribution.

Key questions answered in the report include

  • What is the historical and current scenario of the us smoothies market?
  • What are the trends and developments in the us smoothies market?
  • What is the market forecast of the us smoothies market during 2023-2028?
  • What is the price analysis and forecast of the us smoothies market?
  • What is the Porter’s five forces analysis of the us smoothies market?
  • What is the SWOT analysis for the us smoothies market?
  • What is the value chain analysis of the us smoothies market?


The report is a result of exhaustive primary and secondary research undertaken by analysts having years of experience in the smoothies industry. All the qualitative and quantitative aspects of the industry have been covered and the collected data has been analyzed and presented in the form of easily comprehensible charts, graphs and tables.

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